Alexa Rogers
Digital Marketing Strategist
Alexa joined ThreeSixty in 2022, bringing with her a passion for the "All On One Team." To Alexa, this represents the strength of unity within the team. She believes that while each team member has their own tasks and strengths, their ability to support one another is what makes the final product exceptional.
Her goal is to ensure that potential leads can easily find businesses on Google and other search engines by optimizing websites for performance and managing paid Google Ads. With a strong background in writing, Alexa excels in creating compelling and effective content that enhances website optimization.
Prior to joining ThreeSixty, Alexa honed her skills as a content writer in the marketing department of an e-commerce business. Here, she wrote for diverse target audiences, producing engaging product descriptions and seasonal blogs for both fun toys and utilitarian products. This experience allowed her to sharpen her ability to tailor content to various audiences and purposes.
Alexa earned a bachelor's in English professional writing from Gannon University and a master's in marketing and communications from Franklin University. For Alexa, the appeal of a marketing career lies in its blend of creativity and analytical thinking. She loves the challenge of being creative within set parameters and working towards specific goals.
“Content marketing is really like a first date. If all you do is talk about yourself, there won't be a second date.” —David Beebe
